Kodak’s new half-frame film camera


2022 has been a triumphant year for film photography, and while we haven’t seen any major companies produce anything in the way of serious film cameras yet, we’ve seen some exciting plastic toy cameras hit the scene. the market. Kodak has now delighted the community with these stylish half-frame cameras made in collaboration with the Reto project.

Reto Project released a version of the classic Vivitar Ultra Wide and Slim camera earlier this year, and a host of other reusable plastic cameras have been a hit among young people who want that movie look. Over the past week, we have started to see shared results online. So now we can answer the questions: are they any good and are you going to buy one?

Although the words budget and film photography are kind of an oxymoron these days, the half frame is arguably the most cost effective format you can find. As Kodak says, “Half the frame, double the fun.” For those unfamiliar, instead of a regular 24×36mm negative landscape aspect ratio, the half frame gives you an 18×24mm portrait orientation, even if you’re holding the camera in its usual horizontal position. This means that for a roll of 36 exposure film, you can expose 72 frames.

This video is brought to you by Dave Mihaly, an avid toy camera shooter and active member of the film community. He reviews this new product and gives us sample images with and without the built-in flash. Although known by his channel moniker “The Old Camera Guy”, Dave shares his thoughts on who would suit this brand new camera and the pros and cons of its fantastic plastic specs. Watch the video for more information and to see the results of this fun pocket camera to decide if you’ll add it to your film camera collection.

I’ve looked at them myself, but I don’t know if I’d rather invest my money in something more polished like an Olympus Pen FT which allows me to use high quality Zuiko lenses and focus manually . I currently have a pen on loan from Matt Murray, so keep an eye on my results by testing it soon! However, I’m not sure I can resist pulling the trigger on a Kodak H35. The most pressing question for me is: what color?


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